The first annual HomeAgain Helps Shelter of the Year Campaign rewards outstanding shelters that have made a big difference in the lives of pets. HomeAgain Helps lets users choose the most deserving shelters over the course of the six phases of the campaign:
For the first phase of the campaign, I designed the campaign logo and a responsive website where users could nominate their shelter to win the grand prize of $25,000. This phase also involved various flyers and postcards, website banners, social media artwork, and emails to help get the word out. The next phases involved updating the website to include features like a voting platform and winner announcement.
At the end of the campaign, HomeAgain hosted a celebration event honoring the winner. This event required designs for various offline materials including T-shirts, flyers, signage, stickers, and a large scale check.